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Founded in 1973, by Mary Ella Gabler, Peacock Alley has a long tradition of making the bedroom a place that speaks comfort, peace and happiness. Credited with establishing the specialty linen market in the United States, Gabler predicted the bedroom would become a multipurpose space for living, working, relaxing and sleeping. Today, the Peacock Alley bed and bath line is an ode to Mary Ella's sense of personal classic style. Every towel, sheet and sham exudes a sense of indulgence, a sense of chic style and most of all, a place of comfort.